Why Us


We don't believe in gimmicks, we believe in truth and experience!!!

Locally Owned and Operated
Locally Owned and Operated

Don Geise, President of Custom Floor Covering, has lived fifty years in Phoenix. This is his home.

Commercial & Residential Flooring For Today!!
Commercial & Residential Flooring For Today!!

Custom Floor Covering, Inc. specilize in all aspects of the flooring industry. Our estimators are trained to do onsite inspections as well as takeoffs of blueprints. From education to healthcare facilities, to locally owned stores under a budget, Custom Floor Covering can assist in selecting and installing the right flooring for your project.

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Frequently Asked Questions

Do you sell only carpet?

No, we sell every type of flooring.  We sell carpet, vinyl, tile, stone, laminate, wood, and cork.  We also carry a full line of area rugs.

How long will it take to receive my order?

Products stocked in town usually can take 2-3 business days.  Products stocked out of state can usually take 7 - 10 business days. Some orders may vary. Consult with your sales associate.  Products not in inventory or backordered will be given a production date.  Consult with your sales associate.

How will I know how much flooring I will need?

We will send out one of our sales estimators to measure your home for your new flooring at no charge.  Just call to schedule an appointment.

How do I clean my travertine tiled floor?

Since travertine is a soft natural stone it is recommended to use only hot clean water.  When mopping, refill with clean water frequently to avoid staining your stone and grout.  It is a good idea to especially stay away from cleaners with a high acitone level as these can actually etch your floor.

Can I mop my wood floor?

No.  You should never mop a wood floor.  Wet mopping can actually dull the finish and damage the wood.  If you spill water or liquid on your wood floor you should wipe it up as soon as possible.  Large leaks, i.e. a dishwasher or refridgerator, can cause damage to the wood in the area that would need to be removed and replaced. 


We offer a large selection of products

Custom Floor Covering Inc carries a complete line of products from the world's leading manufacturers. Click on the links below to find out more about these products.


  • World Floor Covering Association (WFCA)
    The WFCA and its 3,000-members are dedicated to providing consumers the service and support needed to ensure a successful flooring purchase experience.
  • National Wood Flooring Association (NWFA)
    The National Wood Flooring Association (NWFA) is a non-profit trade association representing all segments of the wood flooring industry, including manufacturers, distributors, retailers and installers.